If you intend to use Twitter to promote your business, your products or even yourself then having followers is the primary key to being successful. But you don’t just want any old followers — you want the right type of followers. People who will be interested in what you have to say and will therefore pay attention to your tweets. But how do you attract those people?

Well Twitter doesn’t exactly make it simple. You don’t get much real estate to talk about yourself – just a tiny little bio and space for one outbound link. But those two things, combined with the photo you select, are key to whether people decide to follow you. Give your bio some personality with humor. If you appear to be human, people will pay attention to you and maybe follow your tweets.

That’s the conventional way of getting followers, now how about automating that process and pulling in followers at a fantastic rate? Have 100′s or 1000′s of followers keen to view your tweets and even take up your offers. The absolute best solution for this is Tweetadder.

Once you have your followers, you will also be following the same people, there’s a great little free application that lets you delete the people you follow so you can appear to be a very popular tweeter with lots of followers without the stigma of following an equivalent amount of people. Download the free version of Tweet Attacks from here.

The article marketing strategy (also recently become known as the “Bum Marketing Method”) is a powerful one, as it provides a “dual benefit”.

What do I mean by a “dual-benefit ?

There are 2 primary outcomes of any marketing effort that you make – traffic and back links. For example, using Google Adwords will get you traffic, but no backlinks … whereas, submitting your site to directories and portals will get you back links, but almost no traffic.

Article marketing however can get you both, because the search engines love some of the top article directories at the moment, and it is not too tough to rank an article high up in the SERP’s for a given keyword combo.

The result is often a nice, high value, back link from your article on the article directory, and also the traffic that results from your article being well ranked in the search engines. Read the rest of this entry